About Us

On March 7, 1996, the Securities and Exchange Commission approved the company’s application for a merger of Eternal Life Plan.
True to its mission of heralding the pre-need wisdom, the company introduced to the market its third product, the Eternal Education Plan on August 8, 1988.
The company expanded its wings and launched the Eternal Pension Plan, which was registered with the SEC on July 3, 1987.
Eternal Plans’ commitment of service to the Filipino people dates back to 1981 with the introduction of the Eternal Life Plan into the market to complement the services of sister company Eternal Gardens Memorial Park.

Eternal Plans, Inc.

Is one of the leading pre-need companies in the Philippines. From its inception in 1981, the company has since carved a name for itself as a reliable pre-need company, building the future of Filipinos through its pension, education and life plans.

Eternal Plans, Inc has unfailingly honored its commitment to planholders, releasing millions of pesos in plan benefits no matter what condition the industry or the economy was in. It is one of the very few and select pre-need companies whose dealer’s license is renewed yearly by the Securities and Exchange Commission.

From its introduction into the market, Eternal Plans never ceased to look ahead until it reached the success it now enjoys – a leading pre-need company in the Philippines today.

Vision and Values

We envision Eternal Plans, Inc. to be a leading world-class pre-need company offering superior yet affordable products and services to satisfactorily address the needs of its planholders.

With vision come values. These values guide us in all our everyday dealings – from strategic planning to day-to-day decision-making, to the manner in which we treat our customers and other stakeholders. These values are described by the acronym REAP IT:


Characterized by sincere familial concern, we will be responsive to the needs of the planholders and customers.


We possess an attitude of excellence in everything we do. We will provide the highest quality of products, services, and sustainable value. We will ensure that our customers receive excellent solutions to meet their individual needs.


We will perform at above level and continue to enhance ourselves and our profession.


We will conduct ourselves with the highest level of professionalism and behave in such a way that the company’s reputation is enhanced.


All of our dealings are characterized by the highest levels of honesty and fairness.


We work together cooperatively and collectively to achieve ambitious common goals.

Award and Recognition

In recognition of its service and operational excellence Eternal Plans, Inc. was awarded as The Most Outstanding Pre-Need Company by the Consumer’s Union of the Philippines in 2002.




No. 87 P. Burgos Street, Poblacion 011, Batangas City
Tel. #  (02) 8520-6168
Telefax # ( 043 ) 723-0243


2nd Floor, Fortune Group Building, Maharlika Highway, Brgy. Zulueta, Cabanatuan City, Nueva Ecija
Telefax # ( 044 ) 958-7157


2nd Floor, Don Gregorio Sr. Memorial Sports Center Building, A. Velez Street, Cagayan de Oro City, Misamis Oriental
Telefax # ( 088 ) 857-3562


Eternal Plans Building, Ortiz Street, Iloilo City, Iloilo
Telefax # ( 033 ) 337-3012


Unit # 5, 2nd Floor, FPS Traders Square Bldg., Padre Burgos St., Naga City, Camarines Sur
Telefax # ( 054 ) 473-3599


Tagaytay Road, Pulong Sta. Cruz, Sta. Rosa City, Laguna
Tel. # ( 049 ) 838-1993
Telefax #  (02) 8520-8410

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Contact Details


8706-3592 & 94

Tel. No.

8706-3740 to 47 / 8706-3563


Pasig City

20th Floor Citystate Centre, 709 Shaw Boulevard